Instagram: ⁠⁠@sheri_wilson_

Hi, I’m Sheri- a girl with a deep love for celebrating every season and making even ordinary days feel special.

I grew up as the eldest daughter in a large family, and somehow along the way became our designated birthday cake maker.

I loved coming up with something unique for each person, and through those years, discovered just how much I loved baking and creating.

After getting married and having kids of my own, I wanted to continue that little tradition. Every birthday, holiday, and little celebration became an excuse to make something fun to mark the occasion.

What started as something just for friends and family, eventually found its way online. These days, I love sharing approachable, whimsical baking ideas and inspiring others to make every season- and the ordinary days in between- feel a little bit magical.

When I’m not baking, I’m probably decorating our home for a holiday far too early, searching for new treasures at the thrift store, or starting a new hobby I’ll probably never finish!

I love that Betty Crocker makes it easy to start with something simple and turn it into something special- my favorite way to bake!