From helping raise funds for disaster relief to supporting your school’s arts program, bake sales are a perfect way to rally your community behind a worthy cause and share your love of baking.
Organize & Promote
What to Bake
- Post a sign with the name of the organization or how the proceeds will be used.
- Turn your bake sale into a social event with live music, craft and food demonstrations and games.
- Schedule a bake day to prepare for the event. Spacious school and church kitchens are particularly helpful.
- Arrange a telephone committee to contact each organization member to solicit baked goods.
- Promote your bake sale any way you can—via email, social media, radio, TV and your local newspaper. (Sending a sample box of goodies along with a flyer announcing the event to the local radio or TV station probably wouldn’t hurt!)
- Include a thank-you note with purchases.
- Find a business that will match or double your profits.
- Sell a recipe booklet that includes all bake-sale recipes.
- Offer small samples for tasting, as well as water and coffee, and customers will likely stick around longer.
- Bake and sell small treats like doughnuts and mini muffins while the sale is in full swing.
- Be sure to include everything from decadent chocolate treats to items for special diets.
- Offer a variety of sizes—from single servings to full cakes and pies—and sell individual cookies and bars.
- Have a variety of prices, but keep prices simple for adding and making change by pricing in increments of 25 cents.
- Don’t forget to keep things simple and also offer items that don’t require baking.
- Explore dollar stores and bargain bins at national discount retailers for inexpensive containers for your baked treats. Think small galvanized buckets, take-out containers, cellophane bags, fabric bags and gift boxes.
- Purchase cute, inexpensive plastic plates and place your treats on them. Wrapped with clear wrap and tied with a pretty ribbon, they look gift-worthy and give the buyer the perk of a free plate!
- Search sites like Etsy for adorable sale tags that you can affix to packages with the name of the treat.
- Beautiful ribbon can be purchased for a song at craft stores. Or pick up fabric in punchy colors and graphic patterns, and cut your own strands of ribbon to tie up cellophane bags or adorn gift boxes.
- For extra-easy transportation, package cupcakes in clear punch cups, covered in cellophane and tied with a bow and nametag.
- Bring bags, a cash box with plenty of change, price stickers and marking pens.
- Make it easy for customers to carry bake-sale items home. Furnish bags big enough to encourage the purchase of more than one product and a few for the freezer.
- Have recipes printed and available for people to take. This is especially important for people who need to know the ingredients because of special diets or allergies.
Looking for other ways to help the Hurricane Sandy recovery? Visit the American Red Cross
and Feeding America
to learn more.