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The Fluffy White Frosting Mix is not discontinued, although I have heard from consumers that it can be hard to find. It can be purchased in bulk from the grocery section of Amazon.com.  General Mills also has a Hard to Find foods store to order in bulk. That link is http://www.c-els.com/sfCatalog.asp?sn=E092720061494202.

I have also added the link to our product locator. You can enter your zip code and the product and check the availability in your area.

http://consumercontacts.generalmills.com/CrunchProdAvailability/ProductAvailability.aspx?m=10

I live in San Antonio, Texas and I was raised eating this great product myself. I can't believe the general public has become so lazy. No one wants to take the time to make frosting! I won't buy that pre made frosting already in the round canister. It has no quality of taste. I'll stick to the good stuff and try your links. PLEASE don't stop making it. Even if I have to mail order it. It seems this lady in Florida agrees. Thank you for the links. I"ll try them.  

Buy a can of Wilton Meringue Powder with the recipe folded on top of the unopened can and follow the recipe for Fluffy Boiled Icing.  The only thing I added was a teaspoon of clear vanilla extract after completing the first step.  Very easy and taste great.

I am looking for the Fluffy White frosting mix and tried both of the links above, but they aren't working. I live in Charlottesville, VA with a 22902 zip code, is it possible to let me know where I can find this product. I'd love to make some divinity this Christmas.

Thanks,

Janice

Re: Fluffy White Frosting Mix

Jessica, The product search has not been working on the Betty Crocker web site. Although I have been searching for this product for years, I don't want to purchase in bulk. Can you clue us in on another way to locate a Betty Crocker product? Fluffy White Frosting Mix has been a birthday and holiday staple for my whole extended family and we all miss it! Thanks.

Try Kroger if you have one where you live. If you have mulitple family members you might have to just purchase it in bulk. Google Bettery Crocker Fluffy White Frosting mix and you might find other places that sell if in less bulk . For instance sometimes Amazon has only 6 boxes instead of 12, but as of today they are out of the 6 and only have 12.  I know I'd love to find someone to split that set with.... I live in Va Beach. Anyone???.....

It's been my favorite frosting for my birthday cake every years since I was a small child! I know how you feel. Good luck!

I live in London, Ky. and Kroger here always has the frosting that you are talking about, it is very good.

Good Luck

Buy on Amazon.comat the following link.

http://www.amazon.com/Betty-Crocker-Frosting-Fluffy-7-2-Ounce/dp/B000EMQF8K/ref=pd_ys_home_shvl_93

I just bought a box of the fluffy white frosting mix and I have never used it.  In OKlahoma you can buy it at Wal Mart Supercenter.   I was wondering if this was a good icing.   I am glad to know it is a good icing to ice and decorate a birthday cake with.  I have seen this icing in all of the grocery stores around this area, but I have never bought it until recently.   If I use it and like it which I am sure I will they will probably discontinue it.  Ha Ha  Good Luck at finding it.

jhs32503:

i have been using fluffy white box mix for over 40 years it has become  one of our family  favorite  traditions ,,  but  now  i cant  find it in any of the grocery stores  in this  area (Pensacola Florida ),,, has it been discontinued?  i hope not  ,, any suggestions on where i can get it ? any help will be greatly appreciated,,  i have tried the canned version   it is not the same

Thanks   jhs